Consumer Purchasing Motives in Nigerian Cellular Phone Market: An Emperical Investigation
Published at Journal of Research and National Development, Vol. 9. No. 1. An International publication of the Department of Maritime Technology, Federal University of Technology, Owerri, Nigeria Impact factor: 2.0.
Published in 2014
Worlu, R. E. K (2009)
Deregulation and Appropriate Pricing of Petroleum Products in Nigeria: Challenges and Opportunities.
Marketing of Financial Services in the ECOWAS Sub-Region by Nigerian Banks: A Test Case for the Globalization of Nigerian Banking Industry.
Perception of the Influence of Marketing in Politics: A Cross-Sectional Study of Political parties and electorates in Nigeria
Game Theory as another Philosophical Foundation of Political Marketing: Evidence From Nigeria’s Electoral Process.
Strategic Human Resources Management Practices on Corporate Performance of Selected Multinational Firms: Evidence from Cadbury And Nestle Nigeria.