Equity Theory: Another Precursor of Quality of Life Marketing.
Published at Advances in Management. A Publication of the Dept. of Business Administration, University of Ilorin. Vol. 5 No. 1. Date of Publication: 2009
Published in 2014
Adetiloye, K. A & Worlu, R. E.
Deregulation and Appropriate Pricing of Petroleum Products in Nigeria: Challenges and Opportunities.
Marketing of Financial Services in the ECOWAS Sub-Region by Nigerian Banks: A Test Case for the Globalization of Nigerian Banking Industry.
Perception of the Influence of Marketing in Politics: A Cross-Sectional Study of Political parties and electorates in Nigeria
Game Theory as another Philosophical Foundation of Political Marketing: Evidence From Nigeria’s Electoral Process.
Strategic Human Resources Management Practices on Corporate Performance of Selected Multinational Firms: Evidence from Cadbury And Nestle Nigeria.